About for Hyperbazzar

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Introduction

The unique aspects of our business include individual product selection from different country, quality assurance, and high-quality full service distribution. Our strategy is to focus 100% of our efforts on the market for each manufacture supplies in across the UK, from south to north By focusing all of our effort and energy on some particular area, we expect to quickly develop and maintain a leadership position.

Hyperbazzar Warehouse's key personnel will stay in contact with our customers, and will be able to respond to changes in this market much faster than our competitors. Hyperbazzar will offer the best, most highly personalized service in the marketplace. Being a mid, owner-operated company, we intend to use this to our advantage to be absolutely certain that every one of our customers receive excellent service. We will go out of our way to make sure that our customers know that they truly matter to us. Sales reps and in-house personnel who deal with customers will be carefully trained and given wide latitude for insuring that customers are always satisfied. We believe our strategy of being Brand Loyalty is what manufactures looking for.

Marketing Strategy

Our basic marketing strategy is to work with customers on a one-to-one basis to ensure their supply needs are being met and help develop unique marketing programs for each of them. We intend to prioritize customer service and make it a key component of our marketing programs. We believe that providing our customers with what they want, when and how they want it, is the key to repeat business and positive word-of-mouth advertising. Because we want to develop close working relationships with our customers, we want to establish accounts in as personable a way as possible. It is for this reason that we will overwhelmingly emphasize in-person sales calls to build accounts.

Promotion Strategy

Relationships are the key to success in the distribution business. Personal selling will remain our most important means of promotion. My collogue and me will lead this effort, with his skill and experience in sales and distribution, and also in customer service and relations. In addition to personal selling, The Hyperbazzar has identified several other means of advertising and publicity. We also expect fully support from AHT.
We will send news releases to local media and press, as well as trade magazines to try to get product and company feature coverage in front of the eyes of our customers - as well as the end consumer. We will also produce a few generic press releases about the products we are distributing for our customers to use toward publicity coverage for their businesses in local publications.
Third, we shall have every three monthly newsletter for current of potential customers. This newsletter will highlight new and current trends in the industry, upcoming conventions and trade shows, offer promotions and special deals, as well as provide new recipes, fun tips and other information that can be used in their business. We will also highlight not just our products, but also display ideas and success stories of other business in the industry. As a more straight forward advertising effort, MannorFoods will feature an advertisement in the Yellow Pages, frequent ads in the food Review.

Sales Strategy

Distribution sales are dependent on repeat business, therefore the sales strategy for The Turkish Sera Brand is based on personal, consistent sales contact, with a high emphasis on customer service and relations. we understand that we will have to prove our worth to our customers in order to earn their respect and business. Both of the owner and me, we will make personal contact on potential customers.
to review our product line and services, give general information on your company, and discuss how we feel we can help them succeed in their business. The Hyperbazzar will begin operations with two/three full-time delivery/sales representatives, who will be responsible for providing full service and delivery to current customers, but also make sales calls for potential new business.
This delivery/sales representatives will receive a base salary, with commission on qualified sales, as well as bonuses for new acquired business. Customers will be scheduled for a pre-arranged delivery day once or twice a week, depending on the quantity and timeline of product needed.

Product orders can be placed in a number of ways to help facilitate the process:

Phoned Orders: Customers can easily phone orders into our office, up until 2:30 p.m. of the afternoon prior to their scheduled delivery day.
Email Orders: Customers can email in a completed product order sheet, with the same deadline as phoned orders.
B2B Sell: Customers may choose to have a representative from the office visit them on regular basis prior to their scheduled delivery to check product quantities and assist them in placing their order. (we are equipped with sales Handheld Terminal and iPad.
App Order.